PENGARUH KARAKTERISTIK WIRAUSAHA DAN KREATIVITAS TERHADAP KEBERHASILAN UMKM KULINER DI KECAMATAN MEDAN JOHOR
Abstract
This study aims to determine the influence of entrepreneurial characteristics and creativity on the success of Culinary Umkm in Medan Johor District. The method used in this study uses descriptive methods. Quantitative research method is a research method used to examine certain populations or samples. The population is also not just the amount that exists in the object or subject being studied, but includes all the characteristics or traits possessed by the subject or object. The population of this study is 40 SMEs Kec. Medan Johore. So the sample used in this research is all members of the population of 40 in UMKM in Medan Johor District. The time of the research to be carried out starts from December 2022 to February 2023. Based on the research results it can be seen from the influence of each variable simultaneously that the value of Fcount (5,356 )> Ftable (2.86) then this shows the characteristics of entrepreneurship and creativity have a significant effect on the success of culinary MSMEs in the Johor sub-district.
Keywords
Full Text:
PDF (Bahasa Indonesia)References
Al-damen, R. A. (2018). The Impact of Entrepreneurs’ Characteristics on Small Business Success at Medical Instruments Supplies Organizations in Jordan". International Journal of Business and Social Science, 6(8), 164–175.
Alma, B. (2016). Kewirausahaan. Alfabeta.
Anoraga, P. (2019). Manajemen Bisnis. Rineka Cipta.
Arikunto, S. (2019). Prosedur Penelitian. Rineka cipta.
Arlinto, T. (2020). Pengaruh Penggunaan Informasi Akuntansi Terhadap keberhasilan UMKM.
Azwar, S. (2015). Realibilitas dan validitas edisi keempat. Pustaka.
Azzahra, C. I., & Darmayanti, E. F. (2018). Pengaruh Kreativitas, Modal Usaha.
Basrowi, K. U. P. T. (2015). No Title. Ghalia Indonesia.
Buchari, A. H. (2016). Manajemen Pemasaran dan Pemasaran Jasa. Alfabeta.
Endarwati, A. (2017). Analisis Pengaruh Karakteristik Wirausaha.
Fauzi. (2016). Pengaruh Karakteristik Wirausaha. Modal Usaha Dan Penggunaan Dalam Keberhasilan Usaha.
Furqon, D. F. (2021). Pengaruh Modal Usaha, Lama Usaha. Dan Sikap.
Geoffrey, G. (2020). Kewirausahaan Teori Dan Praktek. PT. Pustaka Binaman Presindo.
Hasan, A. (2018). Marketing. Media Utama.
Havids. (2017). Entrepreneurship & Peluang Usaha. Penerbit In Media.
Indriyatni, L. (2016). No Title. “Analisis Faktor-Faktor Yang Berpengaruh Terhadap Keberhasilan Usaha.
Karim, A. A. (2016). Ekonomi Mikro Islam. PT. Raja Grafindo Persada.
Nelsi, I. (2017). Permasalahan Utama Yang dihadapi Para pelaku.Noor. (2020). Pelaku Usaha Mikro Kecil
DOI: https://doi.org/10.46576/bn.v6i2.3550
Article Metrics
Abstract view : 221 timesPDF (Bahasa Indonesia) – 243 times
Refbacks
- There are currently no refbacks.
Copyright (c) 2023 Bisnis-Net Jurnal Ekonomi dan Bisnis
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
Jurnal Bisnis Net Terindeks pada:
.gif)
Member Of:
BISNIS NET : JURNAL EKONOMI DAN BISNIS Published By :
FAKULTAS EKONOMI DAN BISNIS
UNIVERSITAS DHARMAWANGSA
Alamat : Jl. K. L. Yos Sudarso No. 224 Medan
Kontak : Tel. 061 6635682 - 6613783 Fax. 061 6615190
Surat Elektronik : jurnal_bisnisnet@dharmawangsa.ac.id
Bisnis Net : Jurnal Ekonomi dan Bisnis By Universitas Dharmawangsa is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Based on a work at http://jurnal.dharmawangsa.ac.id/index.php/bisnet/index